Legal
Terms and Conditions
HYEDU Education Group Sdn Bhd (SSM No. 202601015999 / 1678096-T) ("HYEDU", "we", "our", or "us") is committed to protecting the privacy of all individuals and organisations whose information we collect and process. This Privacy Policy explains how we collect, use, disclose, and safeguard personal data in connection with our website at www.hyedu.my and our consulting services.
By accessing our website or engaging with our services, you acknowledge that you have read and understood this Privacy Policy.
1. Who We Are
HYEDU Education Group Sdn Bhd is a Malaysia-registered international education consulting firm with its principal office in Kajang, Selangor, Malaysia, and a representative office in Foshan, Guangdong, China. We provide B2B education consulting services to universities, government agencies, training providers, and industry partners across Malaysia and China.
For privacy-related inquiries, you may contact us at: Email: info@hyedu.my Address: Kajang, Selangor, Malaysia
2. Personal Data We Collect
We collect personal data only when it is necessary for our legitimate business purposes. This may include:
Contact and identity information — name, job title, organisation, email address, phone number, and country, typically provided when you submit a contact form, sign up for updates, or communicate with our team directly.
Professional information — institution or organisation name, department, and the nature of your inquiry or partnership interest.
Website usage data — IP address, browser type, pages visited, time spent on site, and referral source, collected automatically via cookies and analytics tools.
Communication records — emails, messages, or notes exchanged with our team in the course of business discussions.
We do not collect sensitive personal data such as government identification numbers, financial account details, or health information through our website.
3. How We Use Your Personal Data
We use the personal data we collect for the following purposes:
To respond to inquiries submitted through our contact form or by email
To provide, manage, and improve our consulting services
To facilitate introductions and partnership discussions between institutional partners
To send relevant updates, news, or event information to contacts who have opted in
To comply with legal and regulatory obligations under Malaysian law
To maintain internal records and audit trails of business engagements
To improve the performance and content of our website
We do not use your personal data for automated decision-making or profiling.
4. Legal Basis for Processing
We process personal data on the following legal grounds under the Personal Data Protection Act 2010 (PDPA) of Malaysia:
Consent — where you have provided explicit consent, such as by submitting a contact form or opting into communications
Contractual necessity — where processing is required to fulfil a service agreement or pre-contractual arrangement
Legitimate interests — where we have a legitimate business reason to process data, provided this does not override your rights and interests
Legal obligation — where processing is required to comply with applicable law
5. Disclosure of Personal Data
We do not sell, rent, or trade personal data to third parties. We may share personal data in the following limited circumstances:
With institutional partners — where you have requested or consented to an introduction or partnership discussion with a specific university, government body, or training provider in our network.
With service providers — including our website hosting provider, email platform, and analytics tools, who process data on our behalf and are bound by appropriate data protection obligations.
With regulatory authorities — where required by Malaysian law, court order, or other lawful authority.
In business transfers — in the event of a merger, acquisition, or restructuring of HYEDU, your data may be transferred as part of that transaction, subject to equivalent privacy protections.
Any third parties with whom we share data are required to handle it in accordance with applicable data protection laws.
6. International Data Transfers
As a Malaysia-China education consultancy, some personal data may be processed or stored in China in the course of our business activities. Where such transfers occur, we take appropriate measures to ensure that personal data is protected to a standard consistent with Malaysian PDPA requirements.
7. Data Retention
We retain personal data for as long as is necessary to fulfil the purposes set out in this Privacy Policy, or as required by law. In practice:
Contact form submissions are retained for up to 3 years from the date of last communication
Business correspondence is retained for up to 7 years in accordance with Malaysian commercial record-keeping requirements
Website analytics data is retained in aggregated, anonymised form
8. Cookies and Analytics
Our website uses cookies and similar technologies to improve user experience and analyse website traffic. These may include:
Essential cookies — required for the website to function correctly
Analytics cookies — used to understand how visitors interact with the site (e.g. via Google Analytics or Framer Analytics)
You may disable cookies through your browser settings. Disabling certain cookies may affect the functionality of the website.
9. Your Rights
Under the Malaysian Personal Data Protection Act 2010, you have the right to:
Access the personal data we hold about you
Correct any inaccurate or incomplete personal data
Withdraw consent to the processing of your personal data at any time, where processing is based on consent
Request the cessation of processing of your personal data for direct marketing purposes
To exercise any of these rights, please contact us at info@hyedu.my. We will respond to your request within 21 days.
10. Security
We implement reasonable technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
11. Third-Party Links
Our website may contain links to third-party websites, including partner universities and government portals. This Privacy Policy applies only to www.hyedu.my. We are not responsible for the privacy practices of third-party sites and encourage you to review their respective policies.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page reflects the most recent revision. Continued use of our website after any changes constitutes acceptance of the updated policy.
13. Contact Us
For any questions, concerns, or requests relating to this Privacy Policy, please contact:
HYEDU Education Group Sdn Bhd SSM No. 202601015999 / 1678096-T Kajang, Selangor, Malaysia Email: info@hyedu.my Website: www.hyedu.my